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Market-Based Management : Strategies for Growing Customer Value and Profitability

Best, Roger J,

Market-Based Management : Strategies for Growing Customer Value and Profitability Textual Documents Roger J. Best - 5th. - New Delhi PHI Learning Pvt. Ltd. 2009 - 515.

ISBN: 9788120338968

Subjects--Index Terms: General Management

Dewey Class. No.: 658

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Navsari Agricultural University Library

Market-Based Management : Strategies for Growing Customer Value and Profitability