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Strategic Customer Planning :How to Develop and Implement a Strategic Account Plan

Melkman, Alan,

Strategic Customer Planning :How to Develop and Implement a Strategic Account Plan Textual Documents Alan Melkman - New Delhi Viva Books Pvt. Ltd. 2009 - 250.

ISBN: 8130910497

Subjects--Index Terms: General management Strategic Customer Planning

Dewey Class. No.: 658

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Navsari Agricultural University Library

Strategic Customer Planning :How to Develop and Implement a Strategic Account Plan