000 00593nam a2200157Ia 45e0
008 140102n2009 ii |||gr||||Z||||||eng
020 _a9780749457167
082 _a658
100 _aSmilansky, Shaz ,
_eAuthor.,
245 0 _aExperiental Marketing: A Practical Guide to Interactive Brand Experiences
_cShaz Smilansky
_hTextual Documents
260 _aNew Delhi
_bKogan Page Ltd
_c2009
300 _a264.
653 _aExperiental Marketing
653 _aGeneral management
942 _2ddc
_cTXT
999 _c16297
_d16297