| 000 | 00540nam a2200157Ia 45e0 | ||
|---|---|---|---|
| 008 | 131231n2006 gw |||gr||||Z||||||eng | ||
| 020 | _a3540253602 | ||
| 021 | _a978-3-540-25360-0 | ||
| 082 | _a658 | ||
| 100 |
_aKotler, Philip., _eAuthor. |
||
| 245 | 0 |
_aB2B Brand Management _cPhilip Kotler _hTextual Documents |
|
| 260 |
_aBerlin: _bSpringer Verlag, _c2006. |
||
| 300 | _a357. | ||
| 653 | _aGeneral management | ||
| 942 |
_2ddc _cTXT |
||
| 999 |
_c32505 _d32505 |
||